首发作品丨【菲拉设计】迪欧展厅：设计与品牌元素玩转一场艺术展-室内设计师平台 -室内设计论坛-扮家家室内设计网

玩转概念元素，将品牌标识力量融入建筑结构

设计与家具之间的“野蛮”生长，不定义，不束缚

Play with conceptual elements and integrate the power of brand identity into the architectural structure，The "savage" growth between design and furniture is not defined or bound.

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# 迪欧展厅 #

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美 · 因苛求

专注于家私板块的家居品牌DIO SPACE迪欧空间，二十余年发展历程一直致力于为消费者提供更满意的居住空间，拒绝墨守成规、标签化，探寻无限可能，这份偏执与热爱和菲拉在理念上如此契合，冥冥之中自有注定，迪欧&菲拉之间必然会有一场美学碰撞，时间未至半载这场大秀便已揭开帷幕，与到访者来开启一场沉浸艺术展。

DIO SPACE, a home furnishing brand focusing on furniture, has been committed to providing more satisfactory living space for consumers in its more than 20 years of development. It refuses to stick to conventions and labels and explores unlimited possibilities. This paranoia and love are so consistent with Phila's concept.It is doomed that the aesthetic exchange between DIO and FLY DESIGN has begun, Open an immersive art exhibition with visitors.

• 01

SPACE CONCEPT

空间概念

不虚无地为呈现而呈现

思量品牌故事、品牌力量

以logo文化变转结构形态融入空间设计

极具标识性的迪欧品牌D I O字母元素

将其解构放置建筑之内

元素、内涵、哲思，有所观、有所感

着力在结构上营造空间印象使其能包罗万象

基于展厅本身特质而产品高频率更换性的思考

以不变又幻变的形态应万变

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EXTERNAL EXPRESSION

外在表达

因其开放展览的空间属性

外立面生成独特标识

极简与结构之间的定量表达

角度便是态度，差异、自我、标新

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• 03

FIRST VIEW

第一视图

进入内部展厅直面第一视图

不规则的、不划边界的态势

依然可呈现圆的包裹感

生成注意力落点令到访者自动聚焦的同时

网格镂空状楼梯悬浮而上

由左及右与呈现圆状结构仿若同胞之物

故事的交流与延伸传递着和谐与共生

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反转事物角度

楼梯背面亦是空间自然幻化的不二之选

尝试把事物的各种角度重新想象

那将是它的成像

Reverse the angle of things. The back of the stairs is also the best choice for the natural illusion of space. Try to re imagine all kinds of angles of things, which will be its imaging.

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• 04

ELEMENT DECONSTRUCTION

元素解构"D"

此区域的曲面空间

是D I O 中的D衍生的结构形体

拱形门洞、边角制景、顶部仿天窗设计

全方位、多角度塑造空间氛围

我们更偏向于以艺术展览馆的形式去表达

注重当下生活的体验感与仪式感

诉说品牌调性

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• 05

ELEMENT DECONSTRUCTION

元素解构"I"

视角内斜插区域上空的横柱

便是D I O中的I

借而体块的穿插重组形成新的限定空间

轻盈体感分割形成区域表达的独立空间

依据视觉认知方面的格式塔理论

加入的曲线、椭圆等形状相比硬朗的线条与几何形式

更具抚慰人心的作用，曲直辗转中和有度

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为使受众专注当下内容

避免眼花缭乱无所适从

以空间的配置规划形成引导作用

不止是建筑结构

更是一个藏匿其中的无形的空间指引者

In order to make the audience focus on the current content and avoid being dazzled and confused, the space configuration and planning form a guiding role, which is not only the architectural structure, but also an invisible space guide hidden in it.

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借由洞板的创意形式立于区域边界一侧

通透、趣味，模糊其功能本质

是隔断亦是装饰

利用方向位置为临街一侧作为对外展览窗口

进行空间升值化处理

The creative form of the cavity board stands on the side of the boundary of the area, which is transparent and interesting, and fuzzy its functional essence. It is also a partition and decoration. The direction position of the side facing the street is used as an exhibition window to carry out space appreciation processing.

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而更值得深究品味的细节

于洞板内不易察觉的D O暗示品牌标识

于无形处、于处处，见品牌魅力

And more worthy of in-depth taste details, in the plate is not easy to detect D O hint brand identity, and invisible, everywhere, see the brand charm.

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• 06

ELEMENT DECONSTRUCTION

元素解构"O"

区域设计色彩与结构上有别于其他

移步换景步步生花的游园式体验感沿途绽放

墙面多个洞口错落一改封闭逼仄

倾吐空间呼吸感,内外互动、光感调和

刚刚好的里外，拉近陈设与生活之间的家居环境

打造相似性、0距离感

此处几何形态不言而喻,便是D I O中的O

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工具结构的功能转换

结构形式表达的无限可能

以具体的形态绘制我们抽象的理想

然后回归生活本身，将艺术与功能的天平达到和谐

The function transformation of tool structure and the infinite possibility of structural form expression; Drawing our abstract ideals in concrete forms, then returning to life itself, harmonizing the balance between art and function.